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  • Writer's pictureDanae Branson

Goal Setting & Accountability

I know a lot of successful people and some of them make a ton of money selling products and services that are pretty commonly sold among successful people – financial products, real estate, farm equipment, etc. Then I know a whole group of other people who make a ton of money selling things most people would never dream would be so profitable – cookies, t-shirts, direct sales products, razor blades, etc.

The things besides a fierce work ethic and high energy that all these people have in common is that they are all goal setters and they all hold themselves accountable.

Let’s talk about goal setting. It works! I’m serious. It’s a ‘mind over matter’‘visualize the finish line’‘where there’s a will there’s a way’ kind of thing. The thing about goal setting is that it’s so easy. I dare you to do it right now! Get out a piece of paper and a pen, or your phone, or computer, and start writing down some goals. Short-term goals, long-term goals. You can categorize your goals if you like. For instance:

Short-term business goals – to gain two new clients per week.

Long-term business goals – to double my income over the year.

Short-term fitness goals – Start running 3 times per week and lose 2 pounds per month.

Long-term fitness goal – To lose 20 pounds by Christmas.

Of course, the more detailed your goals are, the more successful you will become. At the end of the day just make some goals. Put them in front of you so you can see them. They will motivate you to keep going.

Whether you are saving for a dream vacation, a new house, trying to grow a business, trying to lose weight, wanting to work on a relationship… whatever it is, start setting goals and start living your best life NOW!

I mentioned that those goals will motivate you to keep working towards them, but what if you need more than that? That is where accountability comes in. For some, goal-setting isn’t enough, they need extra help in staying motivated. That extra help can come in the form of an accountability partner.

The truth is, A LOT of people need an accountability partner. Someone who helps them stay on track with reaching their goals. Some partner with a friend, spouse, co-worker, or business partner, and others hire a business coach, life coach, fitness coach – or whatever kind of coach they need. These professional motivational coaches are paid to keep you motivated, to keep you reaching for your goals and if you are serious about working with them they can be a great return on your investment. They enjoy helping people strive for more – they enjoy helping people live their best lives and in becoming their best selves. Even though many of the coaches are highly successful people it may not surprise you to know that many of them have a motivational coach of their own.

It’s human nature to get down sometimes, to want to give up, and to want to throw in the towel. Sometimes we have to dig deep to keep going – but by goal setting and having an accountability partner, you start to ward off some of those feelings. Goal setting will help you discover what’s most important to you and how you really want to live your life. The accountability partner will help you get there.

With all the craziness in the world isn’t it about time we spend our lives living them how we want? Sounds like a grand idea to me! I’ve got my pen and paper in hand and I’m going to start setting some new goals for the rest of this year. It’s never too late!

- Danae


Danae Branson is the Founder of Elite Scheduling Services. Elite specializes in appointment-setting services for financial and real estate professionals.

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